How Barbie became the world's most popular doll: it had poor sales

How did Mattel’s Barbie become the most popular doll in the world? With limited-edition releases and a more diverse range today, here’s everything you need to know about its evolution
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Ruth Handler, the brains behind Barbie, had an idea in the 1950s. She wanted to show girls they could be anything they wanted to be.

The Little Barbie that grew Breasts, growing up skipper

Controversial Barbie Dolls That Were Made And Recalled, 59% OFF

Controversial Barbie Dolls That Were Made And Recalled, 59% OFF

How Barbie became the world's most popular doll: it had poor sales

How Barbie became the world's most popular doll: it had poor sales

The Little Barbie that grew Breasts, growing up skipper

How Barbie became the world's most popular doll: it had poor sales

Controversial Barbie Dolls That Were Made And Recalled, 59% OFF