The company's see-through pants sunk its stock in March 2013

When the company announced its Luon pants recall, it took 6 percent off the stock.

Lululemon's See-Through Pants Recall Is Just The Latest Weird Chapter In Its Bizarre History

In 2007, Lululemon falsely claimed its clothes were made with seaweed.

Wilson believes that if you get sick, it's your fault.

The company's see-through pants sunk its stock in March 2013.

And if your life isn't great, then that's your fault too.

Wilson created the name 'Lululemon' because he thinks Japanese people can't say the letter 'L.

Lululemon store staff are not just being friendly. They're gathering data on you.

Lululemon's See-Through Pants Recall Is Just The Latest Weird Chapter In Its Bizarre History

These are the pants in question: Lululemon's incredibly popular $98 Astro line. They're super-comfortable and stylish enough to be worn outside the gym.

The pants are so valuable to Lululemon that the company once sued Calvin Klein for making a pair a bit like them.