Lulu who? A cult brand takes on the booming culture of 'dupes
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The hashtag #dupe -- or cheaper alternatives to household names or luxury brands, but not considered counterfeits because most don
외신] 룰루는 누구? 급성장하는 '짝퉁' 문화에 도전하는 컬트 브랜드 : 네이버 포스트
Search News, Hankamer School of Business
Search News, Hankamer School of Business
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PDF) Identity in Consumerism: Exploring the Influence of Media, Brand Perception, and Group Identity on Economic Decision-Making
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Lulu who? A cult brand takes on the booming culture of 'dupes', Business